Senior Business Development Director

Company: Freeman Expositions, Inc
Location: Nashville
Posted on: February 10, 2026

Job Description:

About Us Freeman is a global leader in events, on a mission to redefine live for a new era. With a data-driven approach and the industry’ largest network of experts, Freeman’s insights shape exhibitions, exhibits, and events that drive audiences to action. The integrated full-service solutions leverage a 99-year legacy in event management as well as new technologies to deliver moments that matter. Summary The Senior Business Development Director Develops relationships and solicits business with new corporate accounts. High level of account complexity in one or more accounts. This position will support our AV Business Development group under our Growth (Sales) team. It is eligible to work a hybrid schedule, generally requiring work in-office and/or show site 2-3 days per week. The ideal candidate will be based out of any of the following locations: • Dallas, TX • Orlando, FL • Atlanta, GA • New Orleans, LA • Las Vegas, NV • Nashville, TN • Austin, TX • San Antonio, TX Essential Duties & Responsibilities Business Development: • Through research and industry knowledge, develops pipeline of net new business opportunities for the Studio Blue, a full-service production company as a brand at The Freeman Company. • Sells all Freeman lines of business, products and services (with a focus on Studio Blue) and all related services and support. • Focused on sales to corporate organizations within an assigned or self-defined customer market and/or segment. • Actively engaged in the hunt. Makes a constant effort to find new business. Perform outbound sales calls, including cold calling, lead/referral follow-up and sales qualification to ascertain requirements. • Builds relationships with assigned leads. Compiles and maintains list of prospective corporate sales leads and keeps the leads updated within Salesforce.com • Concentrate on developing net new business contracts. • Act as primary representative for assigned accounts taking each account through the Freeman Sales Cycle, working closely with the assigned Client Relations owner to blend Business Development with Client Relations. • Obtain future show/event schedule information from client and solicit appropriate future business. • Works closely with the Studio Blue Executive Producer and team on sales proposals and presentations, ensuring the message is on brand and on topic • Achieves budgeted sales goals and revenue contribution. • Travels throughout assigned territory to call on regular and prospective customers to solicit future business. • Prepares sales collateral and Power Point decks and makes face-to-face presentations when necessary. Modifies collateral as required to close the sale. • Entertains clients as necessary. • Attends industry events as assigned. Miscellaneous: • Ensures Salesforce.com data Integrity for assigned accounts. • Prepares reports of business transactions. • Keeps track of travel expenses and submits travel expense reports as required. • Represents Freeman to internal personnel and external contacts in a loyal, ethical, and moral manner. Education & Experience • Bachelor’s degree preferred, High School Diploma or Equivalent with relevant work experience required. • Ten (10) or more years of Audio-Visual selling experience. • Has proven ability to manage their own book of accounts in the profitable production of revenue opportunities totaling approximately $5 million or more. • Knowledge of sales systems such as SalesForce.com is required. • Working knowledge of all Microsoft Office Software applications. • Excellent customer service and organizational skills are required. • Excellent Presenter. Travel Requirements Travel up to 25% What We Offer Freeman provides benefits that aim to empower our people and their families to thrive mentally, physically, and financially. These are a handful of the types of programs and benefits our full-time people may be eligible for. There may be some variances in specific benefits across regions. Medical, Dental, Vision Insurance Tuition Reimbursement Paid Parental Leave Life, Accident and Disability Retirement with Company Match Paid Time Off Diversity Commitment At Freeman, our commitment to diversity and inclusion is helping us to create not only a great place to work, but also an environment where our employees, our customers and our communities around the world can reach their goals and connect with each other. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status and other characteristic protected by federal, state or local laws.

Keywords: Freeman Expositions, Inc, Bowling Green , Senior Business Development Director, Sales , Nashville, Kentucky